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5 Easy Twitter Hacks: Get Noticed Above The Noise

Do you use Twitter for business?

Ever wondered how you can effortlessly increase engagement and recognition for your brand?

By making a few simple tweaks to your profile and investing a little more time in your conversations on Twitter, you can take your profile to dizzy new heights.

In this article I’m going to uncover 5 quick Twitter Hacks you can implement right now for Twitter stardom…

 

#1 Package Your Brand for Unmistakable Identity

Your Twitter profile needs to be branded up just like your website – it is a sales tool, after all!

On my Twitter profile I have added my company logo in both the header and profile image. I’ve also linked to OPTIM-EYEZ in the main bio area. The colour schemes are completely in sync with my website.

Sam Hurley’s branded Twitter profile

REMEMBER TO:

– Maintain consistency throughout your visual brand
– Promote your best online / offline features and commendations
– Display unique personality

If care isn’t taken, you will end up with disjointed messaging and visuals which means overall confused branding between your social profiles and website – not ideal for recall!

Branding is vital for credibility. Every customer touch-point should be consistent, continual and seamless.

#2 Slot Emojis in Your Display Name for Recognition

It’s good to break the rules sometimes – and using emojis in your Twitter display name does feel slightly rebellious! Although, it is perfectly legit…

Check out The Next Web:

The Next Web rocking icons in their Twitter name

REMEMBER TO:

– Test if your emojis function across browsers and email notifications
– Select emojis that relate to your brand or messaging
– Use the same emojis across multiple social profiles if possible

It’s the emoji revolution and if you’re not with the trend, you’re missing a great chance to stand out!

You can grab Twitter emojis here and here. They don’t all work when inserting into the name field, so be sure to experiment.

 

#3 Retweet Yourself to Boost Engagement

Yes. I did just tell you to retweet yourself! Why? Because it bumps your original tweet back up into the Twitter newsfeed, making way for even more interaction. Here’s an example from my profile:

REMEMBER TO:

– Wait 5 minutes then retweet
– Only retweet your best tweets and do it intermittently
– Hell, why not ‘like’ them too!

Every slice of engagement helps boost your tweets’ visibility, so try this now.

You may wish to ‘save’ your final standard retweet by using quoted retweets a few times beforehand. Once you retweet, you cannot retweet again, or retweet with a quote.

I’ve said retweet way too many times and I’m now going to stop to prevent insanity.

 

#4 Use Sam Hurley’s ‘List & GIF’ Technique to Build Relations

This is one of my personal tactics that applies Twitter Lists and animated GIFs, great for strengthening existing bonds and creating new ones. GIFs are incredibly pleasing and viral in nature – people love to receive and share them. They just spread happiness! Here’s one I made earlier:

How to do it:

1. On desktop, click the ‘gear’ icon on a profile of interest (you can find instructions for all devices here)

2. Select ‘Add or remove from lists’

Add people to your Twitter list from their profiles

3. If you don’t currently have any lists, you now have the chance to create one

4. Choose a suitable name and select whether you want others to be able to see your list or not (for this particular usage, I’d suggest a ‘Private’ list)

Create a new, private list and name it appropriately

5. Once you have your list ready to go, hold (CTRL+F) on PC and open up multiple tabs by clicking each person’s name once

View your list and select multiple people to pop up in your browser tabs

6. Send each person a different GIF with a lovely message and watch your engagement dramatically increase!

 

REMEMBER TO:

– Frequently update your list of favourite people or new prospects
– Engage with them regularly using cool GIFs
– Use the GIF keyboard directly through the Twitter dashboard for speed

The GIF keyboard on Twitter makes GIF posting super fast

GIFs have certainly made a comeback and what better way to keep your friends and fans loyal than to make their day with a fab, animated visual?

 

#5 Tweet & Repeat for Visibility

Twitter is so fast paced it just doesn’t make any sense to tweet once and be done with that post. It is absolutely fine to post the same tweet multiple times per day! Just space the timings well.

Here’s an example of a repeated post from my Twitter feed:

Repeat your tweets for more visibility

REMEMBER TO:

– Spread your repeated tweets throughout the day
– Include images for attraction or ensure Twitter cards are present
– Gain even more exposure by retweeting your own repeated tweets

I’ll reiterate once more – there is absolutely nothing wrong with repeating your tweets! ;-D Just make certain you are always tasteful and helpful.

 

So, for increased engagement and exposure on Twitter:

 

1. Package Your Brand for Unmistakable Identity
 
2. Slot Emojis in Your Name for Recognition
 
3. Retweet Yourself to Boost Engagement
 
4. Use Sam Hurley’s ‘List & GIF’ Technique to Build Relations
 
5. Tweet & Repeat & Repeat for Visibility

 

What are you waiting for? Start applying these tactics today to maximise your Twitter presence and forge stronger business relationships!

Let me know how you get on rising above the noise…

What do you think of these Twitter hacks? Do you have any to add? Let me know in the comments below!

 

KPS Digital Marketing Blog Disclosure:  If you happen to purchase Joocier after your free trial with the links we have provided, KPS Digital Marketing receive some kind of affiliate compensation. Please know that KPS only recommend programs and services that we have used and truly believe in.  If you ever have any feedback about anything we recommend, please let us know as our aim for you is to get great training and results for your business. Sam Hurley is not affiliated with Joocier.

Sam Hurley
Sam Hurley

Sam Hurley is a lateral-thinking digital marketer holding 6+ years’ self-expedited experience in both agency and client-side settings before launching his own digital consultancy venture: OPTIM-EYEZ. He has achieved success for SMEs, national to international blue chip organisations while being ranked as the world’s #1 digital influencer by Webinale and #2 most influential digital marketer by Onalytica. He was also recently commended as one of the top 3 content marketing influencers of 2016 by ScribbleLive. Catch him on Twitter for heaps of helpful tweets on entrepreneurship and marketing!

  • Hi Sam, thanks for these awesome tips, you really know how to use Twitter to the max! I haven’t retweeted myself yet, will have to try that one. I think the more followers you have the more you can do stuff like that and your followers won’t mind as they won’t see every tweet all the time.

    • Hey Lisa! =)

      Thanks for your reply – I’m glad you found these tips useful!

      Twitter is such an AWESOME network…I’m happy to help others understand the platform as I believe it’s still underutilised by many businesses.

      As long as you don’t retweet yourself allllll the time or retweet 1 second after posting…all should be well =D

      Great to see you here! You ROCK!
      *smiley GIF*
      ;-D

  • CarlL

    Great post Sam, i’ve been using twitter for business for a while and there were a couple of new things in here that I’m going to try.

    • Awesome news @disqus_nuDwMfxGy9:disqus!

      Let me know how you get on =)

      Thanks for your feedback – appreciated!

      • CarlL

        I’ve already been using the GIF thing for a while – that works really well. I think the main thing for me is always to reply personally to people and not just send generic stuff. I look at people’s profiles and send a thank you based on that. 99% of the time it leads to a conversation.

        • Meaningful Conversation = Conversion.

          Often, marketers choose to make things much more difficult than they need to be…..

  • Love it Sam, I always forget to retweet myself ;( I must work on that one.
    I do love those GIF images as you know. They keep us from becoming boring.
    Thanks for your tips Sam!

  • Emma O’Halloran

    Hey Sam, Thanks for sharing your ideas. Have not used Gifs for B2B yet, concerned about credibility there but may dabble.
    I have been to many Twitter workshops over the years (!) from well known/creditable speakers/trainers, and the no.1 rule was not to post the same tweet again and again. The popular analogy is imagine you’re at a party, you wouldn’t say the same thing over and over. What are your thoughts? Won’t followers just switch off….?

    • Hey Emma! Thanks for commenting! 😀

      It really depends on your niche and brand style (+ internal politics!)…But generally, social has evolved these days. The way I see it, if everybody else is operating the same way, it pays to stand out and be noticed. Here’s a great article on B2B humour and using it to your advantage in Content Marketing:
      https://hub.uberflip.com/blog/how-to-add-humor-to-your-content-marketing

      Yet, it’s not only humour that GIFs can portray…They show emotion and the essential ‘human’ element. It’s all about selecting the right GIFs at the right time.

      With regards to the Twitter party — This depends on a number of factors. For example, if somebody has 150k followers and that number grows rapidly every day, Twitter is so fast moving and in this case it’s like having a new party with new people each day — The chances of people seeing the same tweet are much lower 🙂

      It also greatly depends on strength of relationships, your influence, quality of your content, size of your tweet bank, frequency / ratio of new material, frequency of repeats and space between your repeats.

      Hope that helps!
      Sam =)